DUNKIN’® AND MAKE-A-WISH® WESTERN NEW YORK CELEBRATE LAUNCH OF INAUGURAL CHARITABLE CAMPAIGN

Dunkin’ and Make-A-Wish Western New York today celebrated the launch of the Make-A-Wish Donut charitable campaign. A communitywide program designed to help make the wishes of local children come true, this year marks the first time it will take place in Western New York.

Now through September 15, guests who donate $1 to Make-A-Wish at participating Dunkin’ restaurants in the Buffalo region will receive a free specially crafted Make-A-Wish Donut, while supplies last. All proceeds will benefit Make-A-Wish Western New York.

The Make-A-Wish Donut campaign is expanding to Dunkin’ restaurants in the Buffalo region after more than a decade of success in partnership with Dunkin’ in Central New York and the Southern Tier.

 “Dunkin’ is pleased to introduce the Make-A-Wish Donut campaign to the Buffalo region,” said local Dunkin’ Franchisee Nishi Patel. “I encourage everyone to enjoy a special treat while supporting an organization that works day-in and day-out to help make the wishes of Western New York children come true.”

 The specialty donut, which is topped with white icing and blue sprinkles in honor of Make-A-Wish, will be available at participating Dunkin’ restaurants in the Buffalo region for a limited time.

“Make-A-Wish is incredibly appreciative of our ongoing partnership with Dunkin’,” said Make-A-Wish Western New York Regional Director Ben Marchione. “It provides us with an amazing opportunity to raise both crucial awareness and funds to help support local children and families fighting critical illnesses. Thank you to Dunkin’ for making it possible, and to the community for supporting the Donut Campaign. It is only through vitally important partnerships such as this that we can continue to serve our essential mission.”

Make-A-Wish Western New York creates life-changing wishes for children with critical illnesses throughout a 17-county region of New York State. The organization has granted more than 3,700 wishes in the Western New York area.

For more information on Make-A-Wish Western New York and to learn how you can become involved visit www.wny.wish.org.

Dunkin’ and Make-A-Wish Western New York celebrate the launch of the inaugural Make-A-Wish Donut campaign in Western New York at the Dunkin’ restaurant at 180 Perry Street in Buffalo on Wednesday, Sept. 4. Guests who donate $1 to Make-A-Wish at participating Dunkin’ restaurants in Western New York now through Sept. 15 will receive a specially-crafted Make-A-Wish Donut. This is the first year of the campaign in the Buffalo market. From left to right: Dunkin’ General Manager Sid Patel; Western New York Wish Kid Kaden; Dunkin’ Business Consultant Mark Senay; Dunkin’ General Manager Sam Ahmed; Kaden’s mom, Danitra McDade; Make-A-Wish Western New York Senior Manager, Brand Communications Lauren Hibit; Make-A-Wish Western New York Director of Development Mary Hazel; Dunkin’ Franchisee Nishi Patel

Dunkin’ General Manager Sam Ahmed (left) helps Western New York Wish Kid Kaden (right) decorate a Make-A-Wish donut during the launch of the inaugural Make-A-Wish Donut campaign in Western New York at the Dunkin’ restaurant at 180 Perry Street in Buffalo on Wednesday, Sept. 4. Guests who donate $1 to Make-A-Wish at participating Dunkin’ restaurants in Western New York now through Sept. 15 will receive a specially-crafted Make-A-Wish Donut. This is the first year of the campaign in the Buffalo market

Western New York Wish Kid Kaden shows off the Make-A-Wish donut he created at the launch of the inaugural Make-A-Wish Donut campaign in Western New York at the Dunkin’ restaurant at 180 Perry Street in Buffalo on Wednesday, Sept. 4. Guests who donate $1 to Make-A-Wish at participating Dunkin’ restaurants in Western New York now through Sept. 15 will receive a specially-crafted Make-A-Wish Donut. This is the first year of the campaign in the Buffalo market

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