Your press event went off without a hitch. The sound system worked. The client nailed her lines. The display didn’t topple. The tape held on the podium sign. Reporters showed from every station. Cameras rolled and rolled and rolled. So…
News you can use – to your PR advantage
The road to publicity begins by looking in two places: the mirror and the news. Self-evaluation usually comes first. Who am I? What products or services do I provide? How am I relevant or unique? Answer these questions and you’re…