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It’s no secret that Twitter is gaining popularity as a news source.  As a millennial, Twitter is often where I go to find breaking news, current trending topics and the opinions of my peers. If a story is newsworthy… you’ll…

As Henry Ford said, “Anyone who stops learning is old, whether at twenty or eighty. Anyone who keeps learning stays young. The greatest thing in life is to keep your mind young.” I recently had the opportunity to attend a…

During my four years at The College of Saint Rose, it was always kind of cool to know that Jimmy Fallon had attended the same classes, learned from the same professors and studied the same major as me. Faculty members…

Do you find yourself doing more online shopping rather than getting in your car to physically check out a store? What percentage of holiday shopping did you do online?  As someone who manages consumer trade shows, how does that impact…

One of the Super Bowl’s highest-rated television ads came from Radio Shack, a company that many people thought had become extinct. Set to Loverboy’s 1981 hit “Working for the Weekend,” a cast of characters from decades past, including Mary Lou…

The road to publicity begins by looking in two places: the mirror and the news. Self-evaluation usually comes first. Who am I? What products or services do I provide?  How am I relevant or unique? Answer these questions and you’re…

As we head toward the “Game of the Year,” the one sporting event where the world seemingly stops, I ask myself – would I buy a local television spot during the Super Bowl? Super Bowl commercials have become legendary with…