Creating Joy Through Gaming: Dunkin’ Joy in Childhood Foundation and Upstate Golisano Children’s Hospital Host Patient Gaming Event with ELITE Gaming in Celebration of Dunkin’ Iced Coffee Day

The Dunkin’ Joy in Childhood Foundation and Upstate Golisano Children’s Hospital today hosted a special gaming party for patients at the children’s hospital. Kids of all ages had the opportunity to play their favorite video games, courtesy of ELITE Gaming, at an event aimed to bring joy to patients while raising awareness of Dunkin’s upcoming annual Iced Coffee Day fundraiser.

On Thursday, June 20, the first day of summer, $1 from every Iced Coffee sold will support the Dunkin’ Joy in Childhood Foundation’s mission to bring joy to kids battling illness in local hospitals. Funds raised locally will support Upstate Golisano Children’s Hospital, and go toward updating the hospital’s gaming systems, game library and new gaming technology.

“We are thrilled to once again be the beneficiary of Iced Coffee Day from our surrounding Dunkin’ locations,” said Upstate Foundation Development Director Danielle Bright. “Funds raised through Iced Coffee Day purchases this year will help support our gaming program at the hospital, which provides a fun, creative outlet and escape for patients undergoing care here at the children’s hospital. Participating in games while awaiting a surgery, blood draws or radiation helps ease fears while normalizing the hospital experience for a patient.”

Over the last two years, Dunkin’ franchisees across the country have generously donated more than $3.4 million through the Iced Coffee Day program. The Foundation has awarded nearly 200 grants to children’s hospitals, supporting various child life programs. This year, the Foundation aims to raise over $1.8 million, with 100% of the funds going towards these programs.

Dunkin’ Field Marketing Manager Levi Pascher (left) joins ELITE Gaming and a patient at Upstate Golisano Children’s Hospital for a gaming party at the hospital on Tuesday, June 18. The objective of the party is to bring joy to patients through gaming while raising awareness of Dunkin’s annual Iced Coffee Day fundraiser on Thursday, June 20, when $1 from every Iced Coffee purchased locally will support Upstate Golisano Children’s Hospital

ELITE Gaming Co-Founder Matt Guernsey (left) joins Dunkin’ and a patient at Upstate Golisano Children’s Hospital for a gaming party at the hospital on Tuesday, June 18. The objective of the party is to bring joy to patients through gaming while raising awareness of Dunkin’s annual Iced Coffee Day fundraiser on Thursday, June 20, when $1 from every Iced Coffee purchased locally will support Upstate Golisano Children’s Hospital

Patients at Upstate Golisano Children’s Hospital take part in a gaming party with Dunkin’ and ELITE Gaming on Tuesday, June 18. The objective of the party is to bring joy to patients through gaming while raising awareness of Dunkin’s annual Iced Coffee Day fundraiser on Thursday, June 20, when $1 from every Iced Coffee purchased locally will support Upstate Golisano Children’s Hospital

Iced Coffee Day has raised more than $322,000 for nonprofit organizations in Central New York, and raised $36,000 for Upstate Golisano Children’s Hospital last year.

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